MARKET SEGMENTATION
Creates a complete overview of the company’s current product range and of how well the products are performing in the market in order to determine what the coming product architecture must consist of.
Scheduled next time the 17. January 2025 at 10 am. Please note that the webinar is held in Danish.
Creates a complete overview of the company’s current product range and of how well the products are performing in the market in order to determine what the coming product architecture must consist of.
Lists the properties of a product family to estimate the importance, the amount of value created and the choice related to every single property.
Divides and assembles the functions which collectively create the properties that are demanded by the customers. Visualizes the functions that realizes the properties that are demanded by the customers, shows the independence between the functions and creates a sturdy, future architecture.
Gives a visual overview of a product family and illustrates which variants that are available to the customers, and the amount of importance it has for the structuring of the whole product family.
Describes production processes from incoming raw materials to the final assembly with the intention of estimating value-creating or non value-creating processes. Helps to estimate if the variant-creation stage is placed appropriately and whether or not the production has a fitting flexibility and scalability.
Addresses the company’s strategic goal, adjusts the products to fit the company’s short- and long-term goal and indicates the resource-usage.
Shows how the modules of the product architecture are linked to future development- and technology projects and creates a portfolio, where it is possible to continuously develop technologies and products as separate procedures.